Nigerian Artistes Shatter Spotify 's Record. (Entertainment)

 

Spotify just released its report for 2025 and, Nigerian artistes  it disclosed in Spotify’s annual Loud & Clear report, paint vividly the picture of a market that is booming both at home and abroad.

According to Spotify,  Nigerian artist's revenue on Spotify rose by more than 140 per cent between 2024 and 2015, powered by both increased local consumption and stronger demand from listeners outside Africa.

In 2025 alone, Nigerian musicians were streamed 30.3bn times which accumulated to 1.6bn listening hours. First‑time listeners discovered tracks by Nigerian artists more than 1.3bn times during the year, a 26 per cent increase from 2024.

Local music also charted strongly on Spotify’s Nigerian charts, with Nigerian artistes featuring on more than 80 per cent of the streaming giant’s Daily Top 50 in the country. Within Nigeria, local streaming of Nigerian music jumped by 170 per cent year‑on‑year, suggesting deep appreciation  for homegrown talent.

As Jocelyne Muhutu‑Remy, Spotify’s Managing Director for Africa, puts it, she said Nigeria’s music scene continues to defy expectations. “Nigeria’s music story continues to be one of creativity, innovation, and global cultural influence. What we’re seeing is a market where talent is not only reaching new audiences around the world but also building deeper connections at home,” she said.

No doubt, for Nigerian musicians earned more than $42 million from Spotify streams in 2025, Afrobeats is indeed has become a powerhouse.


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